According to IMARC Group’s latest report, titled “Licensed Sports Merchandise Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” the global licensed sports merchandise market reached a value of US$ 29.9 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 39.8 Billion by 2027, exhibiting a CAGR of 4.9% during 2022-2027. We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report. Licensed sports merchandise refers to a wide range of products endorsed by a sportsperson or a sports club. The merchandise majorly includes sports gears, apparel, footwear, accessories, etc. The licensing organizations pay a royalty amount to sports entities for the merchandise sold with the copyrighted logos, designs, and other brandings. Licensed sports merchandise helps in curtailing the manufacturing of counterfeit products of sports-related brands and breaches of the respective trademarks.